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Home /  Blog / Days of the year / Hoop There It Is! Winning with Promotional Products for March Madness

Hoop There It Is! Winning with Promotional Products for March Madness

30th January 2024 in Days of the year

March Madness, the NCAA Division I Men's Basketball Tournament, is more than just hoops and brackets. It's a cultural phenomenon, a month of madness in the best way possible, and a prime opportunity for brands to slam dunk with promotional products.

Get ready to dribble past your competition with this blog post, your one-stop shop for all things promo products and March Madness!

Gear Up Your Fans (and Yourself!)

  • Classic T-Shirts: Show your team spirit with custom-branded tees. Offer different designs, colors, and maybe even incorporate your own "Cinderella team" picks for some fun!
  • Stadium Cups and Koozies: Keep the drinks flowing (responsibly, of course) with branded cups and koozies. Perfect for game nights, office pools, or giveaways at local events.
  • Get Your Game On with Giveaways: Mini basketballsstress balls shaped like mascots, even phone cases – the possibilities are endless! Generate excitement and brand awareness with fun, themed giveaways.

Beyond the Buzzer:

  • Branded Banners and Decorations: Turn your office, bar, or even your living room into a March Madness HQ with custom banners and decorations. Show your bracket dominance with pride!
  • Tech Accessories for the Tech-Savvy Fan: Phone chargers, portable speakers, water bottles – these practical giveaways with your logo will be treasured long after the final buzzer.
  • Bracket Challenges and Contests: Get fans engaged with bracket challenges and contests. Offer prizes like jerseys, signed memorabilia, or even tickets to local games. The buzz will be contagious!


  • Target Your Audience: Who are your ideal customers? Tailor your promo products to their interests and team allegiances.
  • Go for Quality: Cheap, flimsy products will leave a bad taste (pun intended). Invest in quality promo items that will last and be used again and again.
  • Get Creative: Think outside the basketball! Branded snacks, temporary tattoos, custom brackets – the more unique, the more memorable.
  • Social Media Synergy: Promote your promo products and March Madness campaign on social media. Run contests, share photos, and get your followers in the game.

Bonus Tip: Partner with local businesses or sports bars for cross-promotion and reach a wider audience.

March Madness is a slam dunk opportunity for brands to build awareness, generate excitement, and connect with customers. So grab your promotional products, fill out your bracket, and get ready to cheer on your team (and your brand) to victory!

Happy hooping!

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